BasedPick
For people who never chose their defaults

Done with the defaults? BasedPick ranks every alternative by the values you choose.

Tell us once what matters to you - European, Independent, Privacy-first, Eco-friendly and more. From then on - from email to cola - the alternative that fits you is already at the top of the list.

Pick your values - it takes two minutes Browse the alternatives first

The values you can rank by:

  • Eco-friendly
  • European
  • Privacy-first
  • Open Source
  • Women-led
  • Fair Trade
  • Non-profit
  • Independent

Why BasedPick

You never chose the defaults.

Gmail came with your phone. Google was already the homepage. The cola in your fridge is the one in every fridge. Nobody decided any of this - it settled in on its own.

You have thought about switching. Maybe you even opened one of those "12 best alternatives" listicles - and closed it again, because it was written for clicks and ranked by commission. Or you stood in the supermarket aisle wondering if there was a better pick - and grabbed the red can anyway.

The blocker was never your conviction. It is the research.

How it works

Pick your values once. Every list re-ranks itself for you.

  1. Choose what matters

    European, Independent, Privacy-first, Eco-friendly, Fair Trade and more. Pick any combination - it is your ranking, not an editor's.

  2. Look up what you actually use

    Email, search, messaging, cloud storage - and the cola, the ketchup, the coffee. The everyday products and services, the ones that are hardest to leave.

  3. Take the top pick

    Every alternative is scored by how many of your values it genuinely meets - with badges showing which ones, so you can see why it is first.

Real picks

"Instead of…" - the two most useful words in any aisle.

  • Instead of Dropbox

    try Nextcloud

    Self-hostable cloud suite from Germany.

    OpenSource alternative that works!
    - David Gorges
    European Open Source Privacy-first

  • Instead of Amazon

    try Avocadostore

    German marketplace for eco-friendly and fair products.

    Eco-friendly European Fair Trade

  • Instead of Google Drive

    try Nextcloud

    Self-hostable cloud suite from Germany.

    European Open Source Privacy-first

  • Instead of Amazon

    try Etsy

    Marketplace for handmade goods from independent sellers.

    Independent

Every product on BasedPick has a public page you can send to a friend - that is how most people get here.

Why trust it

Don't take our word for it. We aggregate everyone else's.

Top Pick

Critic verdicts, not star spam

Every product carries a verdict built from published critic reviews - normalized, averaged, and stamped Top Pick only when at least five critics weigh in and three out of four are positive.

Picks from people, not algorithms

Behind every pick is a curator with a name, a bio and their own values on display. Follow the ones who think like you, and their newest picks land on your homepage.

Meet the curators

Good to know

Questions, answered

Who decides the ranking?

You do. Products carry value tags like Privacy-first or European. Your selected values are matched against those tags - more matches rank higher. Change your values and every list re-ranks instantly.

Where do the alternatives come from?

A hand-curated catalog of real, independent products and services - plus picks suggested by curators. Not user-submitted spam, not a marketplace.

What if I only care about one thing, like privacy?

Then pick just that one value. The ranking is yours - one value is a perfectly good number of values.

Defaults are what you get. Picks are what you make.

Two minutes to pick your values. Free. Works in the browser you already have - nothing to install.

Choose your values

Already know what you want to leave? Start with the catalog