Critic verdicts, not star spam
Every product carries a verdict built from published critic reviews — normalized, averaged, and stamped Certified Fresh only when at least five critics weigh in and three out of four are positive.
Tell us once what matters to you — European, Independent, Privacy-first, Eco-friendly and more. From then on — from email to cola — the alternative that fits you is already at the top of the list.
Why BasedPick
Gmail came with your phone. Google was already the homepage. The cola in your fridge is the one in every fridge. Nobody decided any of this — it settled in on its own.
You have thought about switching. Maybe you even opened one of those "12 best alternatives" listicles — and closed it again, because it was written for clicks and ranked by commission. Or you stood in the supermarket aisle wondering if there was a better pick — and grabbed the red can anyway.
The blocker was never your conviction. It is the research.
How it works
European, Independent, Privacy-first, Eco-friendly, Fair Trade and more. Pick any combination — it is your ranking, not an editor's.
Email, search, messaging, cloud storage — and the cola, the ketchup, the coffee. The everyday products and services, the ones that are hardest to leave.
Every alternative is scored by how many of your values it genuinely meets — with badges showing which ones, so you can see why it is first.
Why trust it
Every product carries a verdict built from published critic reviews — normalized, averaged, and stamped Certified Fresh only when at least five critics weigh in and three out of four are positive.
Behind every pick is a curator with a name, a bio and their own values on display. Follow the ones who think like you, and their newest picks land on your homepage.
Good to know
You do. Products carry value tags like Privacy-first or European. Your selected values are matched against those tags — more matches rank higher. Change your values and every list re-ranks instantly.
A hand-curated catalog of real, independent products and services — plus picks suggested by curators. Not user-submitted spam, not a marketplace.
Then pick just that one value. The ranking is yours — one value is a perfectly good number of values.
Two minutes to pick your values. Free. Works in the browser you already have — nothing to install.
Already know what you want to leave? Start with the catalog